Mattel fans and families now have a new reason to get excited, thanks to a relatively new immersive indoor play space dedicated to the world of Barbie. This high-energy attraction invites adults and children alike to step into a supersized pastel-pink playground where the iconic doll’s universe comes to life.
Housed inside a major shopping and entertainment complex, the interactive Barbie playground transforms familiar themes into a real-world adventure. Children can explore climbing structures, dive into imaginative role-play corners and enjoy pastel-perfect backdrops designed for both active play and photo moments. The experience forms part of a larger Mattel-themed indoor playground, featuring a dedicated Barbie zone alongside areas inspired by Hot Wheels and Thomas & Friends. From life-sized pink installations and thrilling slides to interactive makeup stations and imaginative play zones, the space offers something for a wide range of ages and interests.
As the first Barbie playground of its kind within a permanent Mattel Playhouse, the attraction marks a new chapter in branded indoor play experiences. It reflects a growing demand for themed environments that combine active play, creativity and memorable family experiences, all within a safe, climate-controlled setting.
For families seeking an indoor destination that offers both excitement and imagination, this Barbie-themed playground delivers a playful escape into a world of colour, creativity and fun.
